Why can’t it? What stops your business from being the next Google?
It turns out that business owners fabricate many reasons why they can’t experience the same massive success and resort to competing at the bottom of the business “food chain”.
It is for this reason I would like to introduce the concept of aiming high and how it can lead to enormous success.
So many people go into business on their own for the sole purpose of not having a boss. However, other than not having a boss, every single other aspect of their work life remains the same. Many entrepreneurs will still work the same (or more) hours and work to maintain the same “salary”.
Many fail to fully understand that owning your own business grants you the power to grow your income exponentially, rather than just a measly 5% per year.
So many business owners work for a salary only and not look for any large income growth. They forsake looking for serious growth in their business and instead are content with the status quo.
Why? Because growing your business to be the next Google or Microsoft or even to the size of a mid-cap company seems out of reach, it seems like a long shot and this discourages a lot of people.
Any real growth, for that matter represents two things: a) something quite difficult to obtain and b) requires you to sacrifice some of your “salary” now to invest into your business.
I would like to discuss this first issue for this post, but the concept of giving up some of your salary now for growth later is a topic I definitely want to touch on soon.
I want you to seriously ask yourself: Why can’t my business become the next Google, Toyota, GE or any other large, successful company?
You may answer this question with:
- “I don’t have the funding that these companies have”
- “I don’t have the resources that these companies have”
- “I don’t have the creative talent that these companies have”
- “I don’t have the products that these companies have”
And all of these may be true. But you need to remember two things: a) you have the same level of motivation as these companies’ founder’s have–starting your own business takes a lot of it; and b) a lot of these large companies have had small beginnings just like yours. They did not have any of the funding, resources, creative talent or products that they do now. All they had was some creative ideas and a lot of motivation.
Maybe wanting your business to grow this large overnight may be a little unrealistic, but wanting your business to grow to be this large over time is not unrealistic at all. In fact, all it requires you to do is something that most other small business owners don’t do: trying to grow that big.
What stops you from growing this large is one thing: you. If you don’t believe you can, than that is one hurdle your business cannot clear. The only real barrier we have that prevents us from success is ourselves. If we don’t believe that we can accomplish something, then there is no way it is going to happen.
Conversely, if you strongly believe you can accomplish something, and you are motivated to make it happen, there is no obstacle large enough that can stop you from success.
This is the essence of what I like to call: aiming high–the more ambitious your goals are and the more motivated you are to achieve them, the greater your chances of success will be.
Aiming high can be difficult to do for a lot of reasons:
- High aiming goals can seem unrealistic to most people (normally the less ambitious)
- Aiming high requires a lot of constant motivation
- Aiming high means you may have to face failure many times before you reach success
- Aiming high for entrepreneurs means that you must invest a lot of your time and money now and receive an uncertain return at a later, unknown time
But this sounds an awful lot like the essence of entrepreneurship, doesn’t it? Entrepreneurial goals seem unrealistic to many people, running your own business needs constant motivation, entrepreneurs face failure many times before they face success and it can take a long time for a new business to become profitable.
What does this tell me? That aiming high shares the very same spirit that is entrepreneurship. Aiming high requires all of these same obstacles to be overcome, except now it needs to be taken to the next level. This practice of aiming high is ingrained into every entrepreneur, we just have to learn to channel this practice to take it one step further.
Aiming high isn’t just about thinking that you can grow your business as large as you want it to, its about being motivated enough to do it. If you are motivated enough to accomplish a goal of yours, you will, some way, find a way to make it happen.
An extremely motivated person will go very, very far before giving up and it is my belief that a high-aiming person running a business will begin to experience some success, or encounter significant strides towards their goal way before they are ready to give up. And once you see that your goals are moving closer, why give up then?
So how to you get your business to grow to be the size of Google or accomplish any business or personal goal for that matter? Just aim for it, work for it and don’t give up. As long as you can maintain that same level of entrepreneurial motivation, you’ll find a way to get there.